Showing posts with label Giorgio Armani. Show all posts
Showing posts with label Giorgio Armani. Show all posts

Sunday, February 17, 2013

World of... ARMANI


World of
 ARMANI


It's one of most popular italien fashion houses in the world. The Giorgio Armani S.P.A was founded in 1975 from Giorgio Armani himself. The name of the brand has become synonymous with high-fashion and is a prestigious name in the fashion industry. The revenue in 2011 amounted to 1.8 billion euros. The company designs, manufactures, distributes and retails haute couture, ready-to-wear, jewelry, watches, leather goods, accessories, eyewear, cosmetics, home interiors and already operates a range of cafes worldwide, in addition to a bar and nightclub. The Products are offered under several sublabels, inclduding...

Armani Prive
Giorgio Armani
Armani Collezioni
Emporio Armani
AJ | Armani Jeans
A | X Armani Exchange
Armani Junior
Armani/Casa


THE LABELS


Armani Prive
It's the most expensive line of Armani. GA Prive is Haute Couture for women and is only available on demand at very high prices. Celebrities wear. Celebrities sometimes wear these outfits for marketing purposes on the red carpet.


It's kept very simple, classic and high contrast

Armani Prive Fall/Winter 2011/12



Giorgio Armani
GA is a high-end (luxury) label specializing in men's and women's  ready-to-wear, accessories, glasses, cosmetics, and perfumes. The label is in the 1,000 range. Very dark sophisticated work clothing. It is available only in Giorgio Armani boutiques, specialty clothiers and select high-end department stores.
The logo consists of a rounded “G” completing a curved “A” letter

Giorgio Armani -Women S/S 2013

Giorgio Armani - Men S/S 2013


Emporio Armani
The label offers high end ready-to-wear and accessories. The EA line has a high quality in cheap fashion clothes and focus on trends and modern traits. The clothes are more flashy with glitter and sequins. Using colors like hot pink with black and feathered bags.
The eagle symbolizes the brand’s supreme quality,
excellence and feat, hence making it an everlasting emblem.

Emporio Armani - Women S/S 2013

Emporio Armani - Men S/S 2013

Armani Collezioni
The line is more expensice than EA, AJ and AX, but less expensive than the luxury line GA and haute couture line Armani/Prive. AC is more professional and polished. It provides made-to-measure tailored suites and shirts were every little element can be chosen. 

Armani Collezioni fits perfectly on your body.


"Made-To-Measure" - Every element can be chosen



AJ | Armani Jeans
Armani Jeans is a bridge-line collection of denim-related clothing. Brazilian Midfielder Kaka was signed to endorse the jeans. 

Simply, classy, high contrast.. Armani



S/S 2012 campaign | Tomas Skoloudik photographed by Giampaolo  Sgura


A | X Armani Exchange
The label was launched in 1991 in the US. It retails fashion and lifestyle products and is known for its occasionally provocative ad campaigns. AX focuses more on denim styles and trendier (younger) fashions. 

The Armani Exchange logo incorporates the “A|X trademark”
 in a minimal and most general form.



A | X campaign fall/winter 2011/12 

Armani Junior
This label was founded specifically for infants and children and includes Baby Armani. The line brings all the finesse and style that you would associate with their adult clothing.


It's using the same basic black and white color palette,
 giving them a natural, striking and classier impression



Armani Junio campaign S/S 2013

Armani/Casa
(Armani Home) is a luxury home collection by Mr. Armani featuring lamps, linens and dinning essentials.


This logo represents the home line of Armani
with the characteristic lamp



Armani/Casa store in Milan

Armani Cosmetics
The beauty brand by Armani offers scin care, perfumes and colognes. It's available in many department stores worldwide.

The GA logo is printed on almost every cosmetic product.

Emporio Armani Diamonds campaign



Friday, February 15, 2013

Football & Fashion


F & F

Football & Fashion
Part I



Two different words ... two different worlds. At first sight, you may think that these two words do not have much in common. But that's not quite true. Both of them can make our hearts beat faster. Whether it's the emotional exclamation after a goal in a football stadium or the graceful appearance of the models in the new Autumn / Winter collection.

In this blog series I would like to point out some similarities and connections between these.. oh so different topics.


Fashion houses support football clubs

Modern fashion houses noticed the big influence of footballers to their audience. So why not benefit? Putting famous footballers in their outfits became an interesting marketing strategy.


Hugo Boss for FC Bayern München
Since 2005 the fashion house sponsors the german football club. The team is also involved in diverse PR events and photo shoots. 

 



Dolce & Gabbana for AC Milan and the Italy National Football Team
Domenico and Stefano equips the team of the football club AC Milan and the Italian National Football Team with clothing.





Giorgio Armani for FC Chelsea
The Italian designer created the official club suits







Analyses

The Fashion world often can be very confusing with all the new designs every season. So there are Magazines, Blogs etc. who sort out the really  interesting things and creat a kind of diaolog for the audience to make it more clear and understandable. Something like its in football too...there are also blogs, magazines and analyses after matches.

Blogs
This websites (like mine) offer blog entries (posts) about various topics in a reverse chronological order.

Anna Dello Russo - Fashion Blog

Soccerlens - the best in football




TV-Analysis

ESPN UK 'Augmented Reality' Soccer Analysis
An analyse of the match FC Chelsea VS. FC Everton + interview with Ex-Chelsea manager Andre Villas-Boas.




The best of Milan Fashion Week S/S 2013 (selected by FashionChannel)
It's not really an analysis but it puts together the most important moments of the fashion week.




Magazines
...are collections of written articles printed on paper about various topics.s

WorldSoccer Magazine 
It's regarded as a trusted authority on  the game and boasts a pool of the  best soccer journalists.

Vogue US 
The most popular fashion magazine in the world. The editors are treated like celebrities



Wifes Of Football Stars


Irina Shayk (model)
The 26 year old model and football star Cristiano Ronaldo, 27, are in a relationship since 2010.



Victoria Backham (fashion designer, business woman and singer)
The ex-spice girl is married to footballer David Backham and they have four children.



Alex Curran (englisch model & fashion columnist)
Alex Curran- Gerrard is the wife of Liverpool and England capatin Steven Gerrard.





to be continued... ;-)